Texas Border Business---
Irvining, Texas – First Choice Power followed Gov. Rick Perry’s declaration of September as Hunger Action Month with the company’s own pledge to fight hunger through its Food First™ program. The company is inviting the public to participate through a fun intra-chamber food drive competition in Mission, McAllen and Edinburg, and in social media and raising awareness through a series of blog posts.
“Texas ranks as the second-worst state when it comes to hunger,” said Brian Hayduk, president, First Choice Power. “We believe that no one should go hungry and are making hunger our No. 1 cause. Through our Food First program we have created multiple ways to help alleviate this issue, and we hope our fellow Texans will join us.”
During the entire month of September, First Choice Power will track canned food donations made at the three chambers from Sept. 1 to Sept. 30. The Food Bank of the Rio Grande Valley will post an update on its website on Sept. 16. First Choice Power will award the chamber who collects the most cans with a $250 donation to keep or donate to the charity of its choice and will make a $250 donation to the food bank in honor of that winning chamber. All donations will count toward First Choice Power’s goal to provide 1 million meals to Texans in need.
“This is a fun way to partner with the chambers, our business community and our customers in a fun way – with an incentive also benefiting our communities,” said Sonia Guajardo-Lopez, business development manager for First Choice Power in the Rio Grande Valley and member of the board of directors for the Food Bank of the Rio Grande Valley.
First Choice Power also will donate a meal to the Texas Food Bank Network for each person who:
· Drops of a donation at the First Choice Power Mission Local Office, 2423 E. Expressway 83, Suite 400, Mission, (956) 424-0068
· Retweets the company’s #HungerAction/#FoodFirst messages on Twitter in September
· Comments on any Hunger Action Month blog posts on the company’s blog, The Current
· Posts a comment on First Choice Power’s Facebook posts related to Hunger Action Month
Additionally, the company’s blog, The Current, will feature a series called “30 Ways in 30 Days,” based on a program begun by Feeding America®. Each day, First Choice Power’s community relations manager Catherine Carlton will experience one way to fight hunger or raise awareness and invite the public to participate. Actions include setting an extra place at the dinner table for those in need or reading a hunger-related book to children.
The Food First program launched in June 2010 with an innovative summer food bag program for children that started at the Food Bank of the Rio Grande Valley. So far, in addition to the bag program, it has provided more than 800,000 meals through employee volunteerism, food drives and social media promotions, with a goal of providing 1 million meals by the end of 2011. First Choice Power aims to make a difference for the approximately 1.3 million families in Texas that do not have enough food.
About First Choice Power
First Choice Power is an energy company committed to identifying what is most important to our customers and putting their needs first. Texas business and residential customers can depend on First Choice Power for competitive pricing and excellent customer service. First Choice Power is committed to giving back to the communities it serves through its Food First ™ hunger initiative, Reduce Your Use Grants™, recycling efforts and supporting employees’ community engagement. Learn more at www.FirstChoicePower.com. Keep up to date on the latest energy news and join the conversation by following us on Twitter @firstchoicepwr, Facebook facebook.com/FirstChoicePower or The Current blog, www.FirstChoicePower.com/blog. TBB